SSWIP

Perspective

The New Mediterranean Buyer

Fewer second homes. More first homes that happen to be on an island.

5 min

The New Mediterranean Buyer

The share of purchases that become a primary residence has risen every year since 2021. This changes almost everything about what matters in a property: schools, connectivity, winter light, and the quality of a Tuesday in February.

Seasonal thinking is a poor guide to a market where the buyer is present in November.

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